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The House of King James,
Exhibition Design, 2025

An exhibition at City Hall Plaza in Shanghai for LeBron James’s 20th Anniversary Tour. The four-floor space launched the LeBron XXIII, tracing his career milestones, with LeBron unveiling the Uncharted colorway before opening to the public. Twenty-three colorways were highlighted through select reveals and gold-dipped shoes, supported by Nike DNA collections, community archives, and digital storytelling.

Role of Design Director, Spatial Design by Zak Group and Universal Design Studio, Production with Wispark, Creative Collaboration with Juan Chavez

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