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Reimagine Experience, 
Visual Identity and Event, 2023

The project reimagined sport through immersive Nike, Inc. experiences, utilizing decommissioned aviation oil tanks at Tank Shanghai Art Park. We transformed the large open-air spaces into activations, integrating Nike, Jordan, and Converse initiatives focused on movement, mindfulness, and connection.

Role of Art Director, Graphic Design by Hort Berlin and Golden, Spatial Design by Hotel Creative, Design Collaboration with Char Chan and Yayi Liu

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